strategy – Bako Industries

A stylized drawing of a person wearing a phoropter, a device used for eye exams, with numerous dials and lenses positioned in front of their face. The design emphasizes the intricate details of the machinery and the symmetry of its components, creating a bold and futuristic visual impression.

Design | Leadership

Make it Clear

ByGrant Baker January 24, 2025December 29, 2024

Designers clarify information by reducing ambiguity as much as possible.

A sculptor works in a well-lit studio filled with various sculptures, tools, and art pieces. She is wearing an apron and carefully shaping a piece of material on a central workbench. The studio features high arched windows, shelves with busts and figures, and a cluttered yet artistic atmosphere.

Design | Leadership

Shift to Strategic Thinking

ByGrant Baker January 10, 2025December 29, 2024

Designers must discover the “why” behind design requests. They become strategic thinkers through research and involving stakeholders and users to inform effective design solutions.